Cookie Policy

Last updated: 15th January 2025

Poplar Technologies Ltd ("us", "we", or "our") respects your privacy and is committed to providing you with transparency about our use of cookies and similar technologies on the Breakroom website (the "Site") through this Cookie Policy. This Cookie Policy supplements the information provided in our Privacy Policy.

In general, we use cookies and other tracking technologies on our Site to:

Remember you on our Site
Understand how people use or navigate our Site
Help us deliver and measure our advertising
Help protect and secure our Site

2. What are tracking technologies?

Tracking technologies are similar technologies that may be used on a website, including, but not limited to, pixels, tags, JavaScript, mobile analytics software, software development kits (SDKs), web beacons/clear gifs, fingerprinting, cross-device tracking, supercookies, and favicons. Some of these tracking technologies may place cookies on the Site, while others may be used to directly collect and process data about users of the Site.

4. Why do we use cookies and other tracking technologies?

We use cookies and other tracking technologies on the Site for a variety of purposes, including as described below:

To remember you

Signing in: cookies remember which account you’re signed in to
Creating an account: cookies remember your progress through our account creation questions

To understand how people use or navigate our Site

Analytics: we use tools like Google Analytics and Amplitude to help us understand how people found our site, and how they navigate around it, so we can make it better
Record web sessions: we use tools like Hotjar allow us to view your web session in real-time

To help us deliver and measure our advertising

Ad networks: we may share that you’ve visited certain pages with Facebook, Google, Snapchat and TikTok to understand how our ads perform, ensure the right people see them, and to stop you seeing them if you’ve already signed up

To protect and secure our Site

Making sure users are human: we use a service Recaptcha, to prevent bots from signing up or signing in to our site

5. How can you turn off cookies?

Certain areas of our Site can only be accessed by having cookies enabled and you should be aware that disabling cookies may prevent you from accessing some of our content and accessing all the features of our services. Most browsers enable cookies by default, but you can delete or block cookies in your browser settings. You can also get in touch with some of the third parties we work with to adjust your cookie settings. Additional information on controls for cookies and other tracking technologies are provided below.

a. Cookie Consent Manager

Data subjects in the United Kingdom, European Economic Area, Switzerland, or other jurisdictions as required under applicable law may control cookies by utilizing our cookie consent manager on the Site.

You can also navigate to the consent manager by clicking on the “Manage your cookie settings” link in the footer of the Site.

b. Browser settings and additional controls

Browser settings

Depending on your browser, you can configure your web browser to delete and/or block the use of cookies. We have provided some links to the more commonly-used browsers below. Please click on the appropriate browser link for instructions on how to manage cookies.

Additional controls

To see which of the most common third-party advertising companies have placed a cookie on your device for the purpose of behavioral advertising, as well as to turn these cookies on or off: https://www.youronlinechoices.com/uk/your-ad-choices; https://youradchoices.com/control.

To opt out of Google Analytics for all websites: https://tools.google.com/dlpage/gaoptout
To opt out of advertising cookies from Google’s ad services: https://www.google.com/settings/ads
To opt-out of interest-based advertising through the National Advertising Initiative, you can visit: Network Advertising Initiative
Mozilla’s Do Not Track feature allows you to tell websites not to track you

Other helpful information

A number of websites provide information on cookies including:
Visit the Information Commissioner’s webpage on cookies: https://ico.org.uk/for-the-public/online/cookies.

If you block our cookies you may find that parts of our Site no longer function properly.

6. General Information about cookies and similar technologies

First party and third party cookies:

First party cookies

These cookies are placed by us and involve assigning a unique identity to you by setting the cookie with a view to tracking your journey on our Site.

The first-party cookies that we place on your device fall into the following categories:

Session cookies: These allow our Site to link your actions during a particular browser session. These expire each time you close your browser and do not remain on your device afterwards
Persistent cookies: These are stored on your device in between browser sessions. These allow your preferences or actions across our Site to be remembered. These will remain on your device until they expire, or you delete them from your cache.

Third party cookies

These are cookies that are set by a domain other than Breakroom. Where we work with third-parties, they may set cookies or similar technologies to deliver the services that they are providing. For example, to help us analyze how you use our Site, which third-party websites you came from, detect or prevent fraud or collect information about your activities on our Site.

Categories of cookies and trackers we use

Cookies or other trackers that may be placed on your computer or device typically fall into one of the following categories:

Required or Strictly Necessary	These are essential for you to be able to navigate our Site, use its features, and protect our site from bots. Without these cookies, the services you have asked for could not be provided.
Analytical	These cookies help us understand how people use Breakroom, so we can make the site better, and add optional features that improve the experience.. These are generally web analytics trackers collecting visitor usage information such as page views, session information, and bounce rate for purposes of understanding and optimizing the performance of the Site.
Advertising	These cookies are used to share information with advertisers and social media platforms about your usage of Breakroom. This helps us make sure the right people see Breakroom adverts, or so you see fewer Breakroom adverts after you've signed up. These may be present even if there is no advertising in use on the Site.

Other similar technologies we may use

Additional technologies may be used on our Site, and may include the following:

JavaScript	JavaScript is a scripting language used to produce more interactive and dynamic websites. JavaScript can create cookies, read cookies, and delete cookies.
Local Storage	Local Storage is a client-side data storage option that allows websites to store data locally and persistently on a user's browser.
Session Storage	Session storage is a client-side storage option that allows websites to store data locally on a user's browser but is designed for short-term storage.
Pixels and Tags	A “pixel” or “pixel tag” is a small piece of code that can be embedded on websites and emails. We use pixels and cookies to learn how you interact with our web pages and emails. We use email pixels to track whether our emails are opened so that we can understand the effectiveness of our email campaigns. To analyze the effectiveness of pixels used in our email campaigns, we will remove your email address from the process we undertake in connection with this analysis. If you wish to block email pixels, you will need to use the function offered by most email providers which prevents your emails from automatically loading images.

To find more information about the individual cookies and tracking technologies we use and the purposes for which we use them, please click to view our Cookie Table. We will update the Cookie Table from time-to-time.

7. How to contact us

If you have any questions about our privacy practices, cookies and other tracking technologies. and/or our services in general, please contact us as noted in the How to Contact Us section (Section 14) of our Privacy Policy.

1. What is a cookie?